Retail Marketing . Retail Marketing .

#48 Retail Under Pressure: How Leaders React to Chaos, Costs & Changing Habits

Feeling like your retail strategy is outdated overnight?
You're not alone.

In the latest episode of 𝐓𝐡𝐞 𝐑𝐞𝐭𝐚𝐢𝐥 𝐑𝐞𝐚𝐥𝐢𝐭𝐲 𝑺𝒉𝒐𝒓𝒕𝒔, Yael Kochman, Nicolas Kroeger and Nino Bergfeld explore how retail leaders are navigating uncertainty, from rising tariffs to AI fatigue.

Here’s what we’re unpacking in this episode:

- The uncertainty behind global trade shifts
- How suppliers are rerouting goods in real time
- What smart AI use really looks like – and how to measure it
- How leadership is less about knowing and more about adapting

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Retail Marketing . Retail Marketing .

#47 Wenn KI entscheidet, was gekauft wird: Prof. Dr. Peter Gentsch live auf der Salesforce World Tour

Vergiss Funnels.

Der nächste Touchpoint deiner Kund:innen ist ein KI-Agent.

In dieser besonderen Live-Episode von The Retail Reality Show, aufgenommen auf der Salesforce World Tour in Frankfurt, spricht KI-Experte und Vordenker Prof. Dr. Peter Gentsch mit Host Nino Bergfeld über eine der tiefgreifendsten Veränderungen im Handel:


Wie generative und agentische KI die Customer Journey neu schreibt.

Jetzt reinhören und erfahren, wie Agentin AI die Customer Journey verändern wird.

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Retail Marketing . Retail Marketing .

#46 Tech, Tariffs & Team Building – Ken Pilot on Modern Retail Strategy

What does it take to lead through uncertainty?

In this episode, retail strategist and The Retail Pilot host Ken Pilot shares how he went from avoiding tech meetings to backing the very platforms transforming the industry.

Alongside Yael and Nicolas, Ken – former GAP & J.Crew exec –dives into:

– How tariffs are shaking up sourcing strategies
– What leaders must unlearn to stay relevant
– Why tech literacy matters more than ever

From PDPs to AI to China tariffs, Ken breaks down the complex realities of retail – and how to build teams equipped to handle them.

If you’re leading in retail today, this one’s for you.

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Retail Marketing . Retail Marketing .

#45 Redesigning the System: Nina Shariati on Fast Fashion, Circularity & the Digital Product Passport

The real problem of the fashion industry?

Nina Shariati is an insider, and she knows:

It’s the system itself, a global system built to prioritize endless growth on a planet with finite resources, while externalizing the true costs of pollution, waste, and labor.

We don’t just need better products.

We need a new playbook – one that aligns profit with planetary survival and makes sustainability inevitable, not optional.

Tune in now on Spotify, YouTube, or Apple Podcasts.

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Retail Marketing . Retail Marketing .

#44 Behind the Scenes of Retail Innovation – Miguel Bagulho on Smart Investments & Real Impact

What happens when one of the largest corporations in Portugal starts investing like a Silicon Valley VC?

This episode’s guest doesn’t just talk about transformation, he’s on the frontlines of funding it, globally and strategically. 

In this episode, we’re diving into:

• The gap between pilot projects and real implementation,

• what tech has quietly become the MVP of store operations,

• and why building everything in-house might be killing your momentum.

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Retail Marketing . Retail Marketing .

#43 Fighting Fast Fashion with Personalization: A Conversation with Andrew McLean, CEO of Lands’ End

Lands’ End is fighting fast fashion with personalization.

In this episode of the Retail Reality Show, we’re joined by Andrew McLean, CEO of Lands’ End, to uncover how the brand is taking a stand against fast fashion – one sustainable piece at a time.

From designing products that last a lifetime to leveraging AI for hyper-personalized shopping experiences, Andrew reveals the strategies that set Lands’ End apart in an industry obsessed with trends.

Is it really possible to balance sustainability with personalization, or does one always take the backseat?

Find out as we dive deep into the future of retail with one of the industry’s most experienced leaders.

🎧 Listen now!

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Retail Marketing . Retail Marketing .

#42 Owning the Customer Journey: Yana Routshtein from Walmart on Navigating AI, Social Commerce, and Personalization

Yana Routshtein, Group Director of Product at Walmart, reveals how the world’s largest retailer is balancing AI, social commerce, and personalized experiences without losing control of the customer journey.

Social commerce is booming, AI is transforming retail, and customers demand personalized experiences more than ever.

But according to Yana, the real risk isn’t about keeping up with these trends – it’s relying too much on platforms retailers don’t control.

Curious about where retail is really heading?

🎧 Tune in now to get insider insights from one of Walmart’s top leaders!

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Retail Marketing . Retail Marketing .

#41 Wie Retail Media die Werbewelt verändert – mit Olaf Reichel

Retailer als Medienhäuser?

Retail Media wächst rasant – doch nicht jeder Händler kann davon profitieren. Während Amazon, Otto und Douglas Millionen mit Werbung verdienen, fragen sich viele: Lohnt sich Retail Media wirklich oder ist es ein zu großes Risiko?

Unser Gast, Olaf Reichel, Retail Media-Experte, erklärt, welche Händler gewinnen und warum viele scheitern.

Jetzt reinhören!

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Retail Marketing . Retail Marketing .

#40 From Pharmacy to Marketplace: Lessons from Michael Mitrani, VP Digital & Innovation at Super-Pharm

Retail innovation isn’t about launching more tech—it’s about launching the right tech.

In our latest episode of The Retail Reality Show, we talk to Michael Mitrani, VP Digital & Innovation at Super-Pharm, about what drives real innovation in retail. From AI-powered product discovery to AR-enhanced shopping experiences, we explore what works, what flops, and what the future holds.

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